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DSM Program Manager Workshop - Utilities Only
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DSM Program Manager Workshop
Building a Program - from Concept to Evaluation

We appreciate your interest in the DSM Program Manager Workshop! Please complete the form below so we may contact you about possibly bringing the training to you.

Suitable for:
Program managers who are new to the role or who have a few years’ experience.  
Policy professionals, program planners/designers, marketers, evaluators and energy professionals in related areas who desire a comprehensive understanding of the program lifecycle and processes.

Workshop Overview - (Download Brochure)
Ten hours of learning will be supplemented by interactive group activities and handouts to ensure retention of the information, put to practice the thought processes required, and not be bored!

The workshop modules include:

  • Why offer DSM Programs?
  • Needs Assessment and Fact Finding
  • Building Blocks – Design for Success
  • Program Launch and Implementation
  • Program Management
  • EM&V Part 1: Types, Metrics & Methods
  • EM&V Part 2: Results and the Future
  • Reporting


Julie Blackwell, Manager-Program Strategy, Michaels Energy, has more than twenty years of work experience, over half in energy efficiency. Ms. Blackwell has been responsible for managing utility energy efficiency and demand response portfolios. She takes new product ideas  from concept to launch drawing on her marketing, strategic planning, recruiting, budget, and project management skills to bring client goals to reality.

Teri Lutz, Director of Program Evaluation, Michaels Energy, has 25 years of experience working in the energy industry, 20 years working for a utility, and 6 years in consulting. While working for a utility, Teri was responsible for the development and delivery of the first-ever executive-level strategic planning and Balanced Scorecard6 workshops. These day-long workshops were attended by the company President, Vice Presidents, and Directors. The workshops stepped the executives through brainstorm exercises, what-if scenarios, and voice-of-the-customer explorations. The objectives were to identify new opportunities to better serve customers, improve operations, and ensure employee engagement. The outcomes included new products and programs (including energy efficiency), enhanced regulatory strategies, and Corporate-level strategic goals.

Ingo Bensch conducts market, behavioral and evaluation research to inform energy-related programs and policy. His work combines sound research principles with pragmatic approaches to provide useful empirical insights for professionals and policymakers seeking to promote energy-efficient choices.Ingo’s passion for uncovering insights and facilitating their application have led him to serve the energy efficiency industry in multiple roles for the IEPEC, ACEEE, and AESP. He speaks regularly at in-person conferences and workshops and has shared research often in state-of-the art video webinars. Ingo holds a Master of Public Affairs in Environmental and Natural Resources Management from Indiana University and a Bachelor of Arts and Sciences in Economics and Science-Technology Studies from Stanford University.

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Suite 170
Phoenix, AZ 85044
Tel: 480-704-5900