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AESP 30th Annual Conference & Expo
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Renew Connections. Honor the Past. Embrace the Future.

2/17/2020 to 2/20/2020
When: 5:30 PM
Where: Anaheim Marriott
700 W Convention Way
Anaheim, CA
United States

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AESP 30th Annual Conference & Expo
Feb 17-20, 2020
Anaheim, CA


 Speaker/Moderator Prep
Exhibit & Sponsorship Opportunities Convince
your boss





Attend the premier energy industry conference that draws the top program managers, implementers, marketers, evaluators, policy makers, consultants and manufacturers in Demand-side Management, Demand Response and IDSM. Highly regarded experts in their respective fields will lead over 45 sessions that cover a range of current topics in marketing,  implementation, program design, technology, research, evaluation, diversity, and more. AESP’s 30th Annual celebration promises to deliver an unsurpassed conference experience. You will inspire and be inspired by the innovative educational and professional development sessions, unique activities, and exclusive opportunities to learn from industry thought leaders.  Connect and re-connect with friends and peers to make this conference truly memorable.

AESP will kick-off our 30th Annual Conference with optional pre-conference workshops, a utility-only roundtable, a new professionals event , and an evening reception all on the first day!  Following will be three days of speaker presentations, panel discussions, interactive roundtables, professional development segments and many networking events.  Close to 1,000 energy professionals are expected to attend this annual conference in Anaheim at the energy efficient Anaheim Marriott. You will have many opportunities to connect with peers, make new contacts, learn something new and enjoy the sights and tastes of Anaheim, California. 

Working Agenda

Conference Rates (USD):

Member: $1395
Non-member: $1595
Speakers, Moderators, AESP Board Members & TC Chairs: $700
Full-time student: $350***
Group Member Points: 8

Early registration expired on January 24, 2020 - this includes the 3 for $3,350 offer.*



Conference Schedule:

Monday, February 17

Professional Development Sessions
Evening Reception

Tuesday, February 18

Opening Plenary 
Evening Reception

Wednesday, February 19

Special Eve.Reception

Thursday, February 20
Closing Plenary & Lunch

Optional pre-conference trainings, breakfast, lunch & break times are not displayed above.


Pre-conference Workshops:  (extra fee)
$ 575 USD (per person) 
3 Group Member Points


Customer Engagement – how to get your customers to say YES!
Trainers:  Laura Orfanedes, ICF and Deanna Peiffer, ICF

In this one-day course, we will present a set of guidelines and best practices, accompanied by applied exercises that will step course participants through the planning, implementation, and evaluation requirements for an integrated and effective customer engagement program.

By completing this course, you will be able to:

  • Build a consumer insight approach with consumer research, data, and analytics
  • Identify interventions that engage customers
  • Map the customer journey and touch points
  • Design marketing approaches for engagement campaigns
  • Plan and execute effective engaging and personalized communications
  • Select the right key performance indicators to measure performance
  • Plan and implement for optimum tracking, reporting, and evaluability


Beneficial Electrification - Building a Framework and Roadmap that Helps Customers, The Grid, and the Environment

Trainer:  Bill LeBlanc, E Source

Electrification is a hot topic in utility circles but it also raises many issues including how to deal with cost-effectiveness, how to measure environmental benefits, who the winners and losers are, and whether utilities will be financially compensated for their programs. In this course, we will address the pressing topics above as we lay out the landscape of Beneficial Electrification covering: Defining Electrification, Goals, Setting up the Economic and Environmental Equations, Regulatory Incentives, The Human Side of Electrification, Technologies for Electrification, and Creating a Utility Action Plan. 



Anaheim Marriott
700 W Convention Way
Anaheim, CA  92802

If you need to make a hotel reservation, please book your room at the  Anaheim Marriott, 700 West Convention Way, Anaheim, CA 92802, US.

The room block closed on January 24 but rooms may still be available.  We do not use a 3rd party for hotels, please book direct to ensure the room and rate is legitimate.

Cancellation Policy:

Cancellations received by 2/4/2020, will receive a refund, minus a $200 processing fee. Cancellations received after 2/4/20 & no shows will not receive a refund. AESP reserves the right to cancel the training at any time with reasonable notice given to all participants. If a program is canceled, refunds will be paid in full for the training canceled or you may reschedule attendance. In the event of a cancellation, AESP is not responsible for non-refundable airfares, other airfare penalties, or travel charges you may incur.

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