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Apogee Shares Wonders of Personalized Video Messaging

Posted By Karen Morris, Monday, June 18, 2018

Municipals Embrace New Digital Engagement Methods

 

For Immediate Release:

Atlanta, GA – Jun. 19, 2018, Today at the American Public Power Association (APPA) National Conference in New Orleans attended by more than 1200 municipal utility professionals, Apogee Interactive, Inc. shared the results of four years’ experience sending millions of personalized video messages to utility customers.  Apogee is the newest addition to the Hometown Connections Partnership, and was invited to share what they do for hundreds of US utilities.  The firm was honored at a Hometown Connections Partnership appreciation breakfast on Tuesday morning.

According to Susan Gilbert, the firm’s CEO and co-founder, “Use of this type of messaging is exploding as utilities are finding customers love receiving them. Feedback is overwhelmingly positive.  One general manager of a North Carolina utility shared with us a voice mail recording from a customer raving about receiving one, saying, ‘We’re used to getting customer high bill complaints, but this is a first getting a high bill compliment!’”  The caller was referring to the video bill explanation she had received and wanted to express her gratitude for having it explained that the higher bill was due to it being 10 degrees colder and there being additional days in the billing period. 

According to Apogee’s experience and studies, other proven benefits of personalized video messaging include:

  • 15x higher email click through rates than industry standards
  • Proven reduced calls to the contact center
  • 58% improved perception of their utility
  • Double digit improvement in customer satisfaction
  • Increased program participation
  • Improved program targeting

Gilbert added, “Customers often don’t know they are served by their city and don’t know the advantages that offers them.”  That observation led to Apogee producing a Welcome Series of personalized videos.  “Upon establishing new service, customers receive a personalized video letting them know the benefits of being served by the city and that additional videos will be coming to help them understand their bills and available programs,” she continued.  Subsequent videos are triggered when billing or usage data signals there maybe a problem or an opportunity to participate in a program matching their usage profile.

The cost-effectiveness of this new communication method is a major factor in its success.  Apogee developed a technique for delivering personalized messages at costs a fraction of alternative messaging methods.

 

About Apogee Interactive:

Apogee Interactive is the nation’s leading full-service provider of proactive customer engagement software services for utilities. Serving the utility industry since 1993, Apogee’s digital engagement platform is used by hundreds of North American utilities from coast to coast, including some of the largest and most progressive, such as Southern Company, Lakeland Electric, and Jackson EMC. For more information visit www.apogee.net  or on LinkedIn.

Media Contact: Karen Morris, info@apogee.net or 678-684-6801

Tags:  #PublicPower  Apogee Interactive  customer engagement  Energy Efficiency  Residential Programs 

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Nexant successfully completes USAID Technical Assistance Program in India

Posted By Katy McSurdy, Wednesday, June 13, 2018

Nexant successfully completes USAID Technical Assistance Program in India

Creates strong ecosystem for clean energy

SAN FRANCISCO, CA, June 5, 2018— Nexant, a global provider of technology enabled solutions to the Utility and Energy industries, announced today that it has successfully completed the six-year bilateral Partnership to Advance Clean Energy – Deployment Technical Assistance (PACE-D TA) Program funded by the United States Agency for International Development (USAID) and the U.S. Department of State.

The PACE-D TA Program focused on deploying and scaling up energy efficiency, renewable energy, and cleaner fossil technologies through enabling policy and regulatory frameworks, institutional strengthening, pilot projects, business models, and capacity building of key stakeholders.

“We’re thrilled to be making a difference, bringing clean energy to India, and other countries around the world. Nexant’s Government Services group is dedicated to helping developing countries with access to affordable electricity and establishing the building blocks to a sustainable future,” said John Gustafson, CEO of Nexant.

The PACE-D TA Program facilitated nearly 585 MW of renewable energy and leveraged nearly $780 million USD of investment for clean energy in India. The interventions such as interconnection frameworks and standardized bid documents have put in place simple and transparent processes that can be leveraged by stakeholders beyond the Program’s duration.

“The PACE-D TA Program was initially for five years but the work done under the Program was highly valued by India’s Ministry of New and Renewable Energy. Consequently, the Program was extended by one year to assist eight new states to scale up solar rooftops,” said Matthew Mendis, Senior Vice President, Government Services, Nexant.

One key outcome of the Program was standardized curriculum and training through a network of partner institutions. The Nexant team organized over 200 training workshops to build the capacity of key stakeholders on microfinance, smart grid, and solar rooftop. A skilled workforce will help India design, implement, and monitor its clean energy programs efficiently.

“Proof of concept is critical for emerging technologies. The Nexant team supported nearly 20 pilot projects demonstrate the technical and financial viability of clean energy technologies such as smart grid, solar rooftop, solar irrigation, net zero energy buildings and microfinance,” said Matthew Mendis, Senior Vice President, Government Services, Nexant.

Senior USAID and Government of India officials celebrated the achievements of the PACE-D TA Program at a special event in New Delhi on May 17, 2018.

With the closure of the PACE-D TA Program, Nexant has successfully completed its fifth USAID program in the Indian sub-continent, which included South Asia Regional Initiative (SARI) I and II from 2000-2005. We focused on energy development and encouraging the cooperation and trade in energy resources among countries in South Asia.

### Nexant provides technology enabled solutions to the Utility and Energy Industry focused on the next generation intelligent grid, distributed energy resources, and the digital customer experience. Operating from 20 offices in the U.S., Europe, the Middle East, and Asia, the company's team of industry professionals has completed more than 5,000 engagements in over 70 countries. Its clients include major utilities, transmission and distribution system operators, chemical and petroleum majors, financial institutions, and Fortune 500 companies.

If you would like more information about this topic, please call Josh Johnson at 801.904.9678 or jjohnson@nexant.com.

 

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Tags:  building codes  Clean Energy  DSM  Energy Efficiency  Nexant  renewable 

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Enhance the Experience Improve the Brand

Posted By Karen Morris, Monday, June 4, 2018

Xcel Energy is enhancing their customers’ experience and improving their brand perception all while reducing calls to the call center. It all started with their interest in the impacts of Personalized Video Messaging.  How would receiving a personalized, relevant, timely, and useful message affect a customer’s perception of the utility?  Impact the call center?  Influence digital customer engagement? Drive program participation?

How’d They Do That?

During a recent pilot, Apogee analyzed 500,000 Xcel customer’s billing histories to find the best candidates for various programs. By analyzing billing histories, Apogee identified customers most

suitable for HVAC retrofit programs and behavioral targets for refrigerator programs or programmable thermostats, enabling the messaging to be relevant to each customer.

The pilot was designed to test personalized outbound video messaging, specifically looking at customer’s perception of the utility, impact on click-through rates, ongoing digital engagement, program participation, and impacts to the call center. Treatment and control groups were established to measure how customers responded to the messaging.

Over the 4-month pilot, 120,000 emails were sent to test the reaction to several types of video messaging.

  1. Pre-heating season video,
  2. Personal video bill explanation,
  3. Personalized annual summary report video, and
  4. Email message with an online energy audit offer.

Results are In!

The pilot revealed that 89% of Xcel customers thought the videos were very or somewhat useful with 92% giving encouraging feedback. The video bill explanation went only to customers whose bills had increased by more than $20, and each quantified and explained the factors causing the bill to be higher (weather, days of service, rate change, behavior). Of the recipients reporting, 58% reported improved perception of the utilities brand. The personalized email inviting customers to fill out a home profile to receive a free online energy audit allowed Xcel to collect more home profiles and this data is now available for Xcel to use to further customize messages for future campaigns.

Much to our surprise, throughout the pilot, click-through rates (CTRs) increased on each distribution from Xcel’s average CTR baseline of 3% to 5% for the first, to 14% for the second, to 16% on the third distribution, a 5x increase from baseline. In addition, compared to the control group, customers in the treatment group showed fewer contact center calls.

In conclusion, greater, ongoing customer digital-engagement was proven using this method and at costs of only pennies a message. Xcel’s pilot goes to scale for all jurisdictions beginning on summer 2018 where 9 million messages will be sent in 6 different events.

learn more at www.apogee.net

 

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Tags:  Apogee Interactive  customer engagement digital  Customer Engagement Residential Programs  digital engagement  Energy Efficiency 

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Navigant Research Report Shows Global Spending on Customer Engagement Through Demand Side Management (DSM) is Expected to Reach $1.1 Billion by 2027

Posted By Brett Feldman, Thursday, May 31, 2018

Navigant Research Report Shows Global Spending on Customer Engagement Through Demand Side Management (DSM) is Expected to Reach $1.1 Billion by 2027

To enhance competitiveness and meet customer expectations of new technologies, utilities and retail suppliers should invest in customer-centric DSM products

A new report from Navigant Research examines the global market for customer engagement through DSM (CEDSM), providing market forecasts for spending segmented by region, through 2027.

As customer expectations grow for new technologies, so does the market for CEDSM products, making it easier for utilities and retail suppliers to engage with them. However, uncertainty in the long-term cost-effectiveness of these solutions remains a barrier to global adoption, in addition to region-specific competitiveness of a deregulated energy supply market. Click to tweet: According to a new report from @NavigantRSRCH, global spending on CEDSM is expected to reach $1.1 billion by 2027.

“Because of the changes in consumer expectations, utilities and retail suppliers are seeking DSM software solutions that can lower the cost-to-serve and improve customer satisfaction and engagement,” says Brett Feldman, principal research analyst with Navigant Research.

According to Navigant, to enhance CEDSM competitiveness and customer acceptance, utilities and service providers should focus on combining budgets and revenue streams to cover costs, transition to newer business models while complementing existing DSM programs rather than replacing them, and offering accurate building energy use models to build customer trust.

This report, Utility Customer Engagement through DSM, examines the global CEDSM market, with a focus on market drivers and barriers, case studies, and forecasts for residential and commercial and industrial (C&I) CEDSM spending. The study examines the trends related to CEDSM to highlight regional activities and approaches to behavioral DSM and utility marketplaces. Global market forecasts for spending, broken out by segment and region, extend through 2027. The report also profiles key CEDSM solutions providers and provides recommendations for utilities, retail suppliers, and vendors that aim to enhance CEDSM effectiveness.

Contact: Stefanie Bradtner
+49.221.270.70.142
stefanie.bradtner@navigant.com

* The information contained in this press release concerning the report, Utility Customer Engagement through DSM, is a summary and reflects Navigant Research’s current expectations based on market data and trend analysis. Market predictions and expectations are inherently uncertain and actual results may differ materially from those contained in this press release or the report. Please refer to the full report for a complete understanding of the assumptions underlying the report’s conclusions and the methodologies used to create the report. Neither Navigant Research nor Navigant undertakes any obligation to update any of the information contained in this press release or the report.

Tags:  Behavioral  customer engagement  customer engagement digital  Customer Engagement Energy Efficiency  Customer Engagement Residential Programs  Customer EngagementResidential Programs  customer satisfaction  digital engagement  DSM  Energy Efficiency  energy efficiency programs 

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National Grid selects EnergyHub as the platform provider to enhance its Bring Your Own Device demand response program

Posted By Grant Engle, Wednesday, May 30, 2018

 New York, NY – May 30, 2018 – EnergyHub, the leading provider of connected device and distributed energy resource (DER) solutions for utilities, and National Grid, one of the largest investor-owned utilities in the world, announced the utility will use EnergyHub’s platform to expand National Grid’s ConnectedSolutions demand response program to include battery energy storage for residential customers.

 

National Grid is using EnergyHub’s Mercury Distributed Energy Resource Management System (DERMS) to deploy and manage all aspects of ConnectedSolutions, an innovative Bring Your Own Device (BYOD) program that offers the utility’s customers rebates for installing and enrolling connected thermostats and battery energy storage.

 

“EnergyHub’s extensive experience managing Bring Your Own Device demand response programs, combined with the advanced capabilities of their DERMS, made them the best choice for National Grid,” said Carlos Nouel, VP of New Energy Solutions at National Grid. “After many BYOD pilots, we are ready to take the next step with EnergyHub’s platform and run a full-scale BYOD program for the benefit of all our customers.”

 

The Mercury DERMS provides National Grid with an end-to-end suite of solutions to manage all aspects of the ConnectedSolutions residential program, including program eligibility, device monitoring and data management, and demand response dispatch for all connected thermostats and battery energy storage systems enrolled in the program.

 

“National Grid is a leader when it comes to offering innovative, customer-focused programs, and the ConnectedSolutions program is a perfect example of that,” said Seth Frader-Thompson, President and Co-founder EnergyHub. “This is the first utility BYOD program in the country to include both connected thermostats and battery energy storage, so it is an exciting program for everyone involved.”

 

EnergyHub’s Mercury DERMS is used by more than 30 utilities across the United States to manage demand response, energy efficiency, and distributed energy resource (DER) programs. Combining sophisticated analytics with the largest ecosystem of connected device and DER partners in the industry, EnergyHub’s Mercury DERMS is the industry-leading platform for helping utilities manage both customer- and utility-installed DERs.

 

About EnergyHub

EnergyHub is the connected device solution for utilities. EnergyHub’s Mercury DERMS allows utilities to partner with their customers to deliver more powerful demand response and grid services using the industry's leading ecosystem of connected devices and distributed energy resources. Our Bring Your Own Thermostat® service makes millions of existing connected homes available to utilities for demand response without a single truck roll. Dozens of utilities rely on EnergyHub to deliver critical demand response services. EnergyHub is an independent subsidiary of Alarm.com (NASDAQ: ALRM), the leading technology provider of connected home solutions. For more information, visit www.energyhub.com.

 

About National Grid

National Grid (LSE: NG; NYSE: NGG) is an electricity, natural gas, and clean energy delivery company that supplies the energy for more than 20 million people through its networks in New York, Massachusetts, and Rhode Island. It is the largest distributor of natural gas in the Northeast. National Grid also operates the systems that deliver gas and electricity across Great Britain. 

National Grid is transforming its electricity and natural gas networks to support the 21st century digital economy with smarter, cleaner, and more resilient energy solutions. Read more about the innovative projects happening across our footprint in The Democratization of Energy, an eBook written by National Grid’s US president, Dean Seavers. 

Tags:  Bring Your Own Device  DERMS  DERs  Distributed Energy Resource Management System  Distributed Energy Resources  EnergyHub  Mercury DERMS  National Grid  press release 

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NTC Celebrates 40 Years of Educational Theatre

Posted By Jenny Pfarr, Wednesday, May 23, 2018

This year, NTC (The National Theatre for Children) turns 40 years old, celebrating four decades of bringing educational in-school programs to K-12 schools throughout the United States, Australia and New Zealand. Established in 1978 by then-19-year-old University of Minnesota theatre student Ward Eames, NTC set out to both educate and entertain by using live in-school theatre to forward organizations’ reputations through community outreach campaigns.

 

Over the next 40 years, NTC continued to branch out, presenting on a growing library of subjects. The Minneapolis-based company has educated K-12 students on energy efficiency, electrical safety, natural gas and water conservation for major utilities such as Duke Energy, AEP (American Electric Power) and American Water; financial literacy for corporations like Bank of the West and Citibank as well as state organizations in Iowa and North Dakota; STEM learning through partnerships with Best Buy, LEGO and Arizona Public Service; and health and wellness, including bullying and smoking prevention programs for Dole and United Healthcare – to name just a few of NTC’s clients.

 

A lot has changed since the days of Jimmy Carter, Space Invaders and the first-ever mobile phone. NTC has kept up with the times, educating on important topics like climate change and cutting-edge STEM technologies. Highlights from NTC history include multiple Telly Awards and recognition from the Robert Wood Johnson Foundation, articles in the New York Times and Wall Street Journal, and even performances at the White House.

 

By recognizing the power of creative educational methods to make a lasting impression on a wide variety of students – as well as parents and families who share in their newfound enthusiasm – NTC was ahead of its time, predating research about the value of an art-based multimedia approach to teaching. NTC’s ability to enhance the public reputation of major corporations also foreshadowed 21st-century business practices, which embrace the importance of corporate social responsibility as an essential part of any company’s marketing efforts.

 

Since its inception, NTC has performed for over 30 million students across the country, visiting thousands of schools each year. Today, the company gives thanks to its longtime partners, from corporations and nonprofits devoted to social engagement to the schools and educators that have welcomed its programs time and time again. NTC also looks forward to the next 40 years, where further innovations and exciting educational tools await. Whatever the future holds, NTC will embrace the opportunity to educate and entertain younger generations in new and ever-evolving ways.

 

For more information, explore NTC’s timeline.

 

About The National Theatre for Children

 

NTC is a premium provider of educational programming with operations in the U.S., Australia and New Zealand. We work directly between schools and clients to promote beneficial behaviors and life skills to students in grades K-12 on a local, regional and national level.

 

Since 1978, we have formed connections and helped develop relationships between thousands of schools and corporations, nonprofits and governmental organizations. Our value is not just in the impact we create; our turnkey services also change the lives and trajectories of students, mobilize parents and entire families with beneficial messages, and cultivate community-wide goodwill for clients.

 

Our award-winning educational programs are provided free for schools and are customizable to accommodate specific messages and goals for clients. Through formats including live performance, in-class discussion, graphic novels, print curriculum, and digital games and activities, we present topics such as STEM, energy conservation, safety, financial literacy, water and environmental stewardship, and health and social responsibility in ways that engage and empower students. In doing so, we are helping our clients to be forces of change for students, parents and communities.

 

 

 

   

 

 


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Apogee Shares Xcel Energy’s Video Messaging Success

Posted By Karen Morris, Wednesday, May 23, 2018

Personalized Video Messaging in the Energy Industry

 

For Immediate Release:

Atlanta, GA - May 23, 2010 Apogee Interactive’s CEO & Co-Founder, Susan Gilbert and co-presenter Suzanne McCloskey, Research Technology and Strategy Analyst, Consumers Energy, conducted a Video Messaging Master Class today at the Association of Energy Service Professionals (AESP) 2018 Spring Conference.  Susan highlighting recent pilots including one for Xcel Energy (XEL).

Apogee analyzed 500,000 XCEL customer billing histories to find the best candidates for various programs.  Treatment and control groups were established to measure how customers valued the messaging, and how the messaging affected customers’ perception of the utility. Results showed reduced calls to the call center and that 58% reported improved perception of their utility.

 “While many of our distributions achieve extraordinary click-through rates, some nearly 20 times the industry average, the biggest surprise was how customer interest increased as subsequent videos were sent,” said Susan Gilbert, Apogee CEO.  “Our second video received three times more viewers than the first, and the third was higher than the second,” she added.

“Up until now video messaging simply named the items on the bill and were considered cost-prohibitive at around a dollar per message.” Susan explained, “What is different now is the analysis explains impacts of weather, days of service, rate changes and behavior impacts, and most remarkably, all at pennies a message.”   

“What was viewed as too expensive, utilities are now embracing as the most affordable, high impact method of engaging customers,” she concluded.

During the Video Messaging Master Class attendees were given the what, how, and why of offering their customers personalized video messages. Ms. Gilbert explained the ease of secure billing data transfer, setting up treatment and control groups, creative content development, and the evaluation process.

According to WordStream 51% of marketing professionals worldwide name video as the type of content with the best ROI. In addition, viewers retain 95% of a video message compared to 10% reading text. With their application of machine learning and predictive analytics, Apogee software architects predict this is only the beginning of data integration technology that will provide customers more meaningful engagement with their energy providers.

About Apogee Interactive:

Apogee Interactive is the nation’s leading full-service provider of proactive customer engagement software services for utilities. As a partner with the utility industry since 1993, Apogee’s digital engagement platform delivers digital proactive and personalized digital communication to hundreds of North American utilities from coast to coast, including some of the largest and most progressive, such as Southern Company, Lakeland Electric, and Jackson EMC. For more information visit www.apogee.net  or LinkedIn.

Media Contact: Karen Morris, info@apogee.net or 678-684-6800

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Tags:  Apogee Interactive  Customer Engagement Residential Programs  Energy Analysis 

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Turning High Bill Complaints into High Bill Compliments

Posted By Karen Morris, Thursday, May 10, 2018
https://vimeo.com/261493758

Tri-County EMC Raises the Bar on Digital Engagement with Apogee’s Envoy Platform

Turning High Bill Complaints into High Bill Compliments

For Immediate Release

May 10, 2018 - Atlanta GA, - Today at National Rural Electric Cooperative Association’s (NRECA) Connect Conference in Salt Lake City, UT, Apogee Interactive’s Sr. Account Manager, Cindy Smallwood, and Tri-County EMC’s, Manager of Marketing and Member Services, Bob Kornegay, shared their case study highlighting the stunning success of Tri-County EMC’s outbound communications strategy using Apogee’s ENVOY digital engagement platform. NRECA’s annual Connect Conference draws more than 600 utility professionals from cooperatives across the US. The conference agenda focuses on best practices in marketing, communications, member services, and the latest energy innovations and technologies.

“I am not surprised Bob Kornegay is an early adopter of our personalized video bill solution. He is dedicated to raising the bar on member engagement and providing the best resources for his members,” said Cindy Smallwood, Apogee Interactive.

Mr. Kornegay began planning Tri-County EMC’s new engagement strategy in May of 2017. Today he is sending personalized video bill messages to his members with sustained open rates of 50% and click through rates of 25%. These numbers reflect a 10 times increase over energy industry standards.

Kornegay said, “When I receive a call from a member thanking me for sending a notice that their bill will be higher than normal, I know we are on the right track.” He added, “Cooperatives shouldn’t fear engaging with members through multiple communications channels, our members want to hear from us and when the message is relevant, proactive, and personal our member satisfaction rises.”

Listen to Tri-County EMC’s HIGH BILL COMPLIMENT!

Apogee’s outbound communications platform includes energy summary reports, personal video bill explanations, energy alerts, and emails. Apogee’s clients using these methods are achieving extraordinary results that include increased satisfaction scores and reduced calls to the call center across the board.

About Apogee Interactive:

Apogee Interactive is a woman-owned business and is the nation’s leading full-service provider of proactive customer engagement software services for utilities. As a partner with the utility industry since 1993, Apogee’s digital engagement platform delivers digital proactive and personalized digital communication to hundreds of North American utilities from coast to coast, including some of the largest and most progressive, such as Southern Company, Lakeland Electric, and Jackson EMC. For more information visit www.apogee.net or LinkedIn: https://www.linkedin.com/company/99046/.

About Tri-County EMC:

Tri-County EMC is a non-profit rural electric utility cooperative. We were chartered on May 8th, 1940, by way of the Rural Electrification Act and have since been an affiliate of the U.S. Department of Agriculture. We provide safe, efficient electric energy to our members of Wayne, Duplin, Lenoir, Johnston, Jones, Sampson and Wilson counties. Tri-County EMC is a member-driven cooperative committed to providing reliable electric power at a reasonable cost, to offering superior service, and to taking an active role in supporting the communities it serves.

Contact: Karen Morris, Apogee Interactive, 678-684-6800 or info@apogee.net

 

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Tags:  Apogee Interactive  corporate communications  customer engagement  Residential Programs 

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EMI CONSULTING NAMES WIL MARQUARDT DIRECTOR OF FINANCE AND OPERATIONS

Posted By Lisa Perry, Tuesday, April 17, 2018

Seattle, WA (April 17, 2018) – EMI Consulting is pleased to announce the appointment of Wil Marquardt as Director of Finance and Operations. He will be responsible for driving financial strategy, planning, and processes, as well as business operations as an integral part of the company’s growth strategy.

 

Prior to joining EMI Consulting, Wil held senior consulting positions at SumBridge, Strong-Bridge, and Two Degrees consulting firms, and he’s worked with companies as varied as Starbucks and T-Mobile. While the common thread in these engagements was primarily finance and operational management, Wil has also applied his skillset to the leadership of customer experience and technology initiatives. He also held tenure as Vice President at Washington Mutual, where he was charged with several business-imperative directives, including operational excellence and long-term forecasting.

 

“Wil’s deep and varied background creates the perfect blend of financial acumen and operational experience needed to help grow and sustain our firm,” explained EMI Consulting President Julie Rey. “His experience as a consultant also brings an understanding of the unique pressures of the space, which I believe is vital for this role.”  

 

Julie added, “Wil is also an approachable and well-respected person, who has a passion for the environment, which aligns well with our desire to cultivate a Utility of Future initiative.”

 

In fact, Wil chose the University of Washington for his MBA specifically for their concentration in environmental management. He explained, "I chose my MBA concentration because environmental sustainability is important to me, and I genuinely believed my career would eventually intersect.”

 

“EMI Consulting is in a really strong position – there is significant change stirring in the industry, great business opportunities, and this very committed and talented group of people I get to work alongside will help to realize the goals of a sustainable, clean energy future for utilities and their customers,” said Wil. “I am thrilled to use my background and experience to help drive important growth goals and set the company on course for long-term financial success.”

 

ABOUT EMI CONSULTING

EMI Consulting advises electric and gas utilities nationwide on business strategies related to new market opportunities, distributed and renewable energy, energy efficiency, and customer engagement. Founded in 1995, the company is recognized for industry leadership in three key areas: strategy and evaluation, data analytics and modeling, and customer experience research. Headquartered in Seattle, the company also employs staff in Philadelphia, Minneapolis, Portland, and Los Angeles. More information is available at www.emiconsulting.com.  

 

Contact:

Wil Marquardt

(206) 621-1160

wmarquardt@emiconsulting.com

 

###

Tags:  Consultant  Consulting  Director  Energy Efficiency  Finance  New Hire 

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New energyOrbit Marketplace Platform Streamlines Energy Efficiency and Customer Engagement for Utility Commercial & Industrial Customers

Posted By Jason Fox, Monday, April 9, 2018

The platform serves as a centralized location for utility customers and service providers to more easily browse, and compare rebate and energy efficiency products and programs


San Francisco, CA, April 4, 2017 - Understanding the necessity of a streamlined online shopping experience for energy efficiency (EE) and rebate customers, demand-side management (DSM) software energyOrbit has launched the energyOrbit Marketplace portal for selecting and applying for products and incentives in one centralized platform. The energyOrbit Marketplace which is housed and powered on the Salesforce platform combines and simplifies the application process for all EE/DSM offers from utilities and program administrators into one single platform, making it accessible to any customer and service providers in any state. This removes a variety of barriers to customer participation, including taking the application process from paper to an online application portal and database backend, aiming to increase in EE/DSM program participation and program administrator productivity, namely, achieve energy savings goals at a lower cost per unit of energy saved.


“Our marketplace product is unique in the C&I space for those tasked with the often arduous job of applying for energy efficiency rebates and incentives,” said Udi Merhav, CEO of energyOrbit. “By giving the public a shopping-like experience, DSM programs can maximize customer applications, thereby, helping utilities to fully utilize DSM budgets before the end of a program  cycle and helping utilities and states as a whole to reach energy efficiency targets faster with less overhead. The energyOrbit Marketplace was created to combat the issue of both ‘form fatigue’ and the sporadic and disjointed nature of current application programs.”


Additionally, the energyOrbit Marketplace enhances customer engagement opportunities through enhanced collaboration in the EE eco-system. Current methods often fail to offer  familiar e-commerce interfaces where customers can get conveniently participate in the EE economy and reap benefits. Presently, the burden is on customers to find out which programs they are eligible for resulting in a sluggish and inefficient process.


“Despite more states pushing for more energy efficiency agendas, inadequate participation levels leave allocated budgets unused, and customers continuing to use energy inefficiently. Coupled with paper-based applications and manually entered spreadsheets to track an EE/DSM program’s progress, and utilities are left with execution that is both costly and time consuming for everyone involved,” continued Merhav. “What customers want is the familiar ‘Amazon-style” shopping cart experience they get everywhere else on the web. They are accustomed to these intuitive and helpful interfaces in a variety of other industries, and the utility industry owes it to their customers to provide that same level of customer experience in the EE/DSM space. We are pleased to offer this solution which offers a brand new layer of visibility and functionality to the DSM space that’s never been seen before.”


Through the energyOrbit marketplace, any customer can search for any eligible programs and energy efficiency products, whether their project is new construction or a retrofit. They can also search for two fuel types at once, such as electricity and gas, without starting a new search or having to double enter their information. Customers also have the option to shop and view what is in their shopping cart without having to log in; this gives them the option to see what incentive programs they would like to apply for before they decide to register. Other key features include user-friendly search and browse functionality, listing all measures in a solitary list, a real-time tracker that showcases the number of measures and incentives collected and robust analytical features for convenient data mining.


“It only makes sense that utilities come together to enhance customer engagement through collaborative digital solutions in manners customers are already accustomed to,” continued Merhav. “Comprehensive online shopping portals for EE/DSM programs is an excellent place to start, where significant amounts of time can be saved for all parties involved. It behooves utilities to look at each other as partners instead of competitors and adopted collaborative marketplaces for their customers and service providers in the pursuit of operations efficiencies toward achieving a cleaner economy. Look no further to New England to see that collaboration between utilities and program administrators to better serve their customers is already taking place.”




About energyOrbit


Founded in 2007 and based in San Francisco, California, energyOrbit is the market leading solution for cloud energy efficiency and Demand-Side Management operations. energyOrbit is deployed with leading utilities and third-party implementers across North America, enabling customers to realize an average of 75 percent improved efficiency and operational savings in their DSM operations. energyOrbit empowers utilities to deploy DSM programs in hours, scale programs and portfolios efficiently, and to streamline utility customer relationships, partners, and internal communications seamlessly.


As of 2016, energyOrbit has helped utilities and third-party implementers collectively manage more than 13.245 TWh of electricity savings. Additionally, 5,617 MW of peak demand has been reduced by efficiency measures tracked by energyOrbit. More than $1.6 billion in incentive dollars managed and prepared for payment. For more information on energyOrbit, please visit www.energyorbit.com and follow up on Twitter (@energyOrbit) and on LinkedIn (https://www.linkedin.com/company/energyorbit-formerly-crmorbit-/).


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