Print Page | Contact Us | Sign In | Join AESP
AESP Members Forum
Blog Home All Blogs
Members - here's the place to share your blog articles, white papers, articles, and announcements about new product releases, awards, new branch offices and other exciting news. Log-in and post your announcement here. We'll review, approve and post them for other members to see.

 

Search all posts for:   

 

Top tags: Energy Efficiency  Cadmus  energy  Apogee Interactive  Franklin Energy  Franklin Energy Services  Franklin Energy Services LLC  customer engagement  customer engagement digital  corporate communications  energy efficiency programs  ENERGY STAR  marketing  111d  Behavioral  Customer Engagement Residential Programs  customer satisfaction  digital engagement  EM&V  energy education  Energy Efficiency Experts of Tomorrow  Fiveworx  Jamie Lalos  low income  Michaels Energy  Residential Programs  Scholarship  #AESP15  AESP Energy Award Winners  AESP One To Watch 

Why Low-Income Customers Need Their Utilities’ Help Now More Than Ever

Posted By Karen Morris, Tuesday, August 15, 2017

Utilities have struggled for years to engage their customers, and in no segment, have they struggled more than low-income. Low-income consumers have historically been difficult to serve, and managing the challenges of delinquency and bad debt have further bogged down these relationships. Today, even though the stock market is hitting record highs, unemployment is on the decline, and poverty rates are falling, this problem might seem like an issue that utilities can take a break from focusing on. That isn’t the case.

The rebounding economy has not improved conditions for millions of low-income families in America who are still living in perpetual financial insecurity. Helping these families manage their energy spend so they can keep the lights on and ensure that their children stay warm in the winter should be a priority for every utility. With proposed federal budget cuts on the horizon this situation could decline even further.

ACEEE reports that low-income households are spending an average of 7.2 percent of their income on utility bills, that is more than triple the spend of median households. Utilities now have a unique opportunity to ease this energy burden and help these families get ahead.

How can utilities help and still be profitable? 

 In researching a solution to the low-income burden on both families and utility Apogee discovered that it is common for this customer segment to contact the utility several times every month repeatedly. These customers are well known to the utility, they may not be hard to reach but they are hard-to-serve.

The benefits of a successful low income strategy include substantial rewards. For every 10,000 low income customers, if you reduce one call per month for ten percent (10%) of these customers, the annual savings to the utility is between $60,000 and $90,000.  For larger utilities, for every 100,000 low income customers, the savings are $600,000 to $900,000 annually. These savings do not consider other hard costs such as reductions in collection efforts, bad debt, and avoided disconnect and reconnect services, nor the benefit of improved cash-flow, improved customer satisfaction and increased customer engagement.

What’s the secret?

Deliver a message that is relevant, personal, and prompt. Remember the basics of customer satisfaction. Give customers control, care, and choice.

Control

  • Just in time energy and payment alerts delivered by email or text that allows time to adjust behavior before the high bill arrives.
  • Energy saving recommendations that put customers in control of their energy use. Suggesting actionable low cost or no cost opportunities to save energy.
  • Program awareness offering opportunities to participate and benefit.

Care

  • Deliver your message with dignity when there is still time to make a difference in the bill.
  • Reach out through social organizations.
  • Offer multi-lingual communications and address cultural differences.

Choice

  • Communicate multiple payment options like budget billing, authorized payment centers or pre-pay options.
  • Allow customers to choose their preferred method of communication.
  • Use a mobile friendly preference management system

Apogee is dedicated to helping utilities build trust and bring value to low income communities while easing the burden to serve this growing segment. Apogee’s new Energy Platform for Information & Communication, or EPIC, offers a way to tackle the challenges associated with engaging hard-to-serve customers proactively, through ongoing engagement. EPIC gives actionable guidance for renters, low-income or multifamily dwellers.

Want to learn more about low income outreach strategies and digital engagement that can help you make a difference in your community? Call 678-684-6801 or info@apogee.net or visit  www.apogee.net. Subscribe to Apogee's blog at www.apogee.net/blog

 

About The Author

Jim Malcom, Chief Financial Officer and EVP of APOGEE Interactive, Inc.

Mr. Malcom, has been Apogee's advocate for low income initiatives for the past 2 years. He brings more than 25 years in corporate finance and accounting to Apogee, which began with the firms KPMG and Ernst & Young in Atlanta. He has held senior posts as chief financial officer, corporate controller, vice president and treasurer for such area companies as Heidelberg USA, LecStar Telecom and Powertel.

Jim is a graduate of the University of Georgia with a bachelor's and master's degree in business administration, a certified public accountant, and a chartered global management accountant.

 

Tags:  Apogee Interactive  Customer Engagement Energy Efficiency  Customer Engagement Residential Programs  customer satisfaction  low income 

Share |
PermalinkComments (0)
 

Cadmus Leaders Receive Prestigious Solar Industry Certification: Two Engineers Named NABCEP Certified PV System Inspectors

Posted By Kathleen Humphrey, Thursday, August 10, 2017

WASHINGTON, D.C., August 8, 2017—The Cadmus Group, Inc. (Cadmus) announced today that two of its engineers, Matt Piantedosi and Chris Houtz, have earned one of the solar industry’s newest and most comprehensive certifications of its kind from the North American Board of Certified Energy Practitioners (NABCEP®) and are now NABCEP Certified PV System Inspectors.

NABCEP is a highly respected and well-established national certification organization for renewable energy professionals. Designation as a NABCEP PV System Inspector is the most advanced certification of its kind in the solar industry.

To earn the NABCEP certification, Piantedosi and Houtz were required to pass a rigorous exam that covers the breadth of the multi-craft knowledge, skills, and abilities required to competently design, install, and maintain PV systems. The exam assesses knowledge on subjects as diverse as electrical and mechanical system design, job site safety, the National Electrical Code, roofing and construction techniques, and system maintenance and troubleshooting.

“Cadmus is committed to ensuring our professionals lead the industry in promoting energy efficiency, energy conservation, and the development of renewable energy sources such as wind and solar,” said Terry Fry, Senior Vice President, Cadmus. “Chris and Matt earning this new, highly respected certification adds another level of expertise—and trust—for our clients.”

About NABCEP

NABCEP is a non‐profit organization governed by a board of directors consisting of volunteer representatives of the solar industry, NABCEP certificants, renewable energy organizations, state policy makers, educational institutions, and the trades. NABCEP’s mission is to develop and implement quality credentialing and certification programs for practitioners by supporting and working closely with stakeholders in the renewable energy and energy efficiency industries. To learn more, visit www.nabcep.org.

About The Cadmus Group, Inc.

Cadmus provides professional consulting services that help clients achieve their goals and create social and economic value today and for future generations. By applying exceptional technical expertise and a highly collaborative approach, we deliver customized solutions that address complex challenges facing the realms of natural and built environments, energy, public health, climate, homeland security, and international development. Cadmus’ more than 500 consultants serve government, commercial, and nongovernmental organizations in the United States and abroad.

 

Link: https://www.cadmusgroup.com/news/cadmus-leaders-solar-industry-nabcep/ 

Tags:  Cadmus  renewable  solar 

Share |
PermalinkComments (0)
 

Apogee Interactive Launches Energy Platform for Information & Communication (EPIC) Targeted at Hard-to-Serve Customers

Posted By Karen Morris, Wednesday, August 9, 2017

New “EPIC” Suite of Digital Products Unlocks Engagement, Cost Savings

ATLANTA, GA – August 9, 2017 Apogee Interactive announced the launch of EPIC, the Energy Platform for Information & Communication (EPIC) that provides a compelling suite of cutting-edge digital customer engagement tools specifically targeted to low-income consumers, renters, and residents of multi-family buildings.  It shows them realistic ways to save energy and money that builds trust and customer satisfaction in this crucial (and growing) market segment.

EPIC communicates energy information targeted to customers who lack the ability to make significant home energy efficiency investments. It emphasizes how they can realistically control their energy costs and gives them meaningful insights into how small changes in behavior can add up to substantial savings. The platform is based on a customized edition of Apogee’s flagship Energy Advisor analysis application that provides customers insight into their energy use, habits, and trends. EPIC leverages email and texting to supply on-the-go energy efficiency guidance enabling families to take charge of their spend. Tips are tailored to a consumers’ household profile and can often be implemented right away with no outside assistance and at little or no cost.

EPIC’s capabilities begin with targeting the right customers for relevant program participation, then recruits and enrolls them.  Not stopping there, it continues with personalized progress reporting to keep customers engaged and motivated.  In addition, the platform includes Apogee’s most popular Special Purpose Calculators that give customers a unique look at the energy footprint of their household electronics and appliances. Optional engagement enhancements to the base EPIC offering include video messaging, alerts, bill explanations, and energy summary reports.

“Apogee’s Energy Platform for Information & Communication produces truly epic results for utilities and customers alike,” says Apogee CEO, Susan Gilbert. “While customers enjoy personal messaging with guidance about savings, utilities achieve increased customer satisfaction rates and lower operating costs from reduced call volume, improved cash flow, and less bad debt.”

For more information about EPIC’s advantages and how it could help you support your hard-to-serve customers, contact Apogee.

About Apogee Interactive, Inc.

Apogee Interactive is nation’s leading full-service provider of proactive customer engagement software services for utilities. A partner with the utility industry since 1993, Apogee’s digital engagement platform delivers on-line and outbound proactive, personalized communication to consumers nationwide. The company’s digital reach extends through more than 600 utilities to 48% of US households and businesses, increasing utility customer satisfaction and slashing costs. Apogee’s cloud-based, SaaS platform enables more meaningful customer engagement, proven sustainable energy results, and improved program performance for utilities. For more information visit www.apogee.net  or LinkedIn: https://www.linkedin.com/company/99046/

Apogee Contact: Karen Morris – 678-684-6801 – kmorris@apogee.net

Tags:  Apogee Interactive  corporate communications  customer engagement digital  digital engagement  energy education  energy efficiency programs  home energy retrofits  low income 

Share |
PermalinkComments (0)
 

Michaels Energy Receives Best Firm, Marketing Excellence, & Well Workplace Awards

Posted By Brittany Simonson (Schmoll), Tuesday, August 8, 2017
Michaels Energy is excited to announce three recent awards: Zweig Group Best Firms To Work For Award, Zweig Group Marketing Excellence Award, and Well Workplace Award for Small Business.

Michaels received an award in the Multi-Discipline category of the 2017 Zweig Group Best Firms To Work For Awards, a prestigious ranking honoring the creation of outstanding workplaces at architecture, landscape architecture, geotechnical, environmental, and civil, structural, and multi-discipline engineering firms. Grading was based on a combination of employee surveys and corporate evaluations, then ranked by category. For a complete list of winners, click here.

Zweig Group’s Marketing Excellence Awards recognize outstanding and effective marketing across the industry. Michaels Energy received awards in three categories in 2017 - Internal Marketing, Holiday, and External Newsletter. Entries were judged by a team at Zweig, and evaluated based on overall creativity, level of design, and demonstrated measurable results. You can learn more about the Zweig Group's Marketing Excellence Awards here.

To earn the Well Workplace Award, there are ten specific steps that WELCOA (Wellness Council of America) requires a small business to adopt:
 
1.   Capturing CEO Support
2.   Designating a Company Wellness Leader
3.   Conducting an Employee Health Interest Survey
4.   Providing an Opportunity for Health Screening
5.   Administering an Annual Physical Activity Campaign
6.   Holding a Healthy Eating In-service/Lunch 'n Learn
7.   Establishing an In-house Wellness Library
8.   Disseminating a Quarterly Health Newsletter
9.   Implementing Healthy Policies and Procedures
10.  Supporting Community Health Efforts

Michaels Energy was asked to participate in the Well County – La Crosse (WI) initiative. The goal is to have 20% of the workforce in La Crosse County work for employers that have won the Well Workplace Award. La Crosse County is now one employer closer to their goal.

Michaels is honored to be recognized with these awards and looks forward to maintaining or improving upon these initiatives in the future. To learn more about Michaels Energy, visit michaelsenergy.com.

Tags:  Best Firm to Work For  Engineering Firm  Marketing  Marketing Excellence  Michaels Energy  Well Workplace  Zweig Awards 

Share |
PermalinkComments (0)
 

Hometown Connections Teams with Apogee Interactive To Promote Customer Engagement on the Web

Posted By Karen Morris, Wednesday, July 26, 2017
Hometown Connections Teams with Apogee Interactive

To Promote Customer Engagement on the Web

Personalized, Outbound Energy Messaging for Public Power Residential Customers

Delivers Higher Satisfaction and Measurable Results

 

 

LAKEWOOD, CO and ATLANTA, GA – July 27, 2017 – Hometown Connections, the utility services subsidiary of the American Public Power Association, and  Apogee Interactive announced a partnership to provide online customer engagement and energy analysis tools to public power electric, gas, and water utilities. Apogee is the country’s leading provider of personalized, outbound messaging and analysis for residential customers.  Currently offering services to more than 600 utilities here and abroad, Apogee has an extraordinary 24-year track record of innovation, service, and customer loyalty.

Through Hometown Connections, American Public Power Association members gain access to products/services from industry leading vendors vetted and endorsed for public power, as well as consulting support in the areas of organization assessment, strategic planning, market research, and workforce solutions.

“Hometown Connections has long admired Apogee’s ability to transform utility data into attractive, online, easy-to-understand, personalized messaging for residential customers,” said Bill Smart, Senior Vice President, Business Development. “Apogee is a one-stop, best-in-class shop for an impressive array of customizable and measurable customer communications web-based platforms, including video messaging, interactive voice & text response, energy-use alerts, calculators & reports, and home energy audits. Through this new partnership, Apogee and Hometown Connections will help individual utilities, state associations, and joint action agencies offer public power customers personalized and relevant energy information to build trust while increasing satisfaction and engagement.”

“Apogee’s mission is delivering cutting-edge innovation to our utility clients, helping them cost-effectively engage and educate their customers,” said Susan Gilbert, Apogee CEO & Co-Founder.  “Educated customers make better energy decisions, which saves them money while positioning the utility as a trusted, credible information source,” she added. “We pride ourselves on exceptional customer loyalty and analytical excellence.”  Apogee’s analysis engine is RESNET accredited as the industry’s most accurate, capable of producing a HERS home rating.  “We are proud to be included as a Hometown Connections partner and look forward to expanding our services to more of the municipal marketplace.”

About Hometown Connections International, LLC

Hometown Connections is the utility services subsidiary of the American Public Power Association, offering public power utilities guidance and access to quality products/services from a trusted entity with public power’s best interests in mind. Hometown Connections personnel provide consulting support in the areas of organization assessment, strategic planning, governance development, market research, and staffing. Hometown Connections provides discounted pricing on technology, services, and other solutions from industry-leading companies. The products and services offered through Hometown Connections include the full range of advanced grid solutions, as well as financial and organizational management tools and consulting. For more information, visit www.hometownconnections.com, https://www.facebook.com/HTConnections, https://twitter.com/HTConnections.

About Apogee Interactive

Apogee Interactive is nation’s leading full service provider of proactive customer engagement software services for utilities. A partner with the utility industry since 1993, Apogee’s digital engagement platform delivers on-line and outbound proactive, personalized communication to consumers nationwide. The company’s digital reach extends through more than 600 utilities to 48% of US households and businesses, increasing utility customer satisfaction and slashing costs. Apogee’s SaaS platform enables more meaningful customer engagement, proven sustainable energy results, and improved program performance for utilities. For more information visit www.apogee.net  or Linkedin  https://www.linkedin.com/company/99046/

 

Media and Business Contacts

Hometown Connections:

Bill Smart

bsmart@hometownconnections.com

303-940-7331

 

Apogee Interactive:

Karen Morris

kmorris@apogee.net

678-684-6801

 



 

 

Tags:  Apogee  Customer EngagementResidential Programs  Energy Efficiency 

Share |
PermalinkComments (0)
 

Smart Meter Data Presents New Opportunities for Utility Insight into Real-Time Program Performance

Posted By Brett Feldman, Tuesday, July 11, 2017

A new report from Navigant Researchexamines whether North American utilities can leverage data from advanced metering infrastructure (AMI), or smart meters, to change the way energy efficiency program measurement and verification (M&V) and impact evaluation are conducted.

Many utilities remain unsure about the possibilities of analytic techniques and data granularity, and this uncertainty is compounded by the fact that new firms seem to emerge each year, claiming to provide increasingly deep insights into customers’ energy reduction potential by using little more than consumption data from the utility. However, if broadly available across all customer sectors, AMI data has the potential to enhance the traditional M&V model with respect to quantifying costs and benefits. According to a new report, AMI data presents new opportunities for utilities to gain insights into their programs’ performance in real-time, to make mid-course corrections, and to lower M&V costs by decreasing the frequency of in-depth evaluations.

“Using AMI data to estimate program impacts has the potential to lower evaluation costs by eliminating or reducing the need for field or survey-based verification,” says Brett Feldman, principal research analyst at Navigant Research. “In addition, results can be delivered more quickly than those found through traditional evaluation, as analysis can be performed as soon as data becomes available.”

This data also presents opportunities for existing M&V vendors and new players to provide value-added services to their utility clients. However, while AMI has the potential to change M&V as it is currently known, the transformation is expected to be more of an evolutionary change than a revolution, according to the report.

The report,Utility Strategies for Smart Meter Innovation: Energy Efficiency Measurement and Verification, examines what is realistic in regards to advanced M&V of energy efficiency program impacts using AMI data in the North American utility industry. The study also provides an analysis of the effects that advanced M&V of energy efficiency programs could have on the broader industry and what drivers could change the current and forecast evaluation paradigms. The discussion in this report is primarily applicable to AMI data used for M&V in North American energy efficiency program evaluation, but may apply more to other regions in the future as AMI proliferates. An Executive Summary of the report is available for free download on the Navigant Research website.

This post has not been tagged.

Share |
PermalinkComments (0)
 

Complexities of Home Energy Retrofits

Posted By Jeff Ihnen, Tuesday, July 11, 2017

As luck would have it, in recent memory, I’ve been to a couple t-shirt nights at MLB games. Yippy. This isn’t like the free shirts they give out at marathons, where you can take whatever size you need – you know, something that fits. No. Baseball franchises provide one crappy size, extra-large. It fits some of us, but the rest of us have a shirt that might as well go directly to the local Goodwill store.

Some deep energy retrofit programs are like the crappy extra-large t-shirt. Let us get started with homes, to which everyone can relate and understand. Trust me; large commercial buildings offer the same complexities, times ten. We will get to those later.

New Homes, 40-Year-Old Homes, 100-Year-Old Homes

Do ya think there might be some differences in how you, as a buyer, might outfit a new versus old home, whether it is energy efficiency or decorating?

New v 40-Year-Old Home

The 40-year-old home is a somewhat less efficient version of the new home. It may have 2x4 wood-framing construction rather than 2x6 construction. The average 40-year-old home is roughly 30% smaller than the average new home. The 40-year-old home will probably have vinyl or some other manufactured siding and gypsum board walls and ceiling, or if you’re lucky, some dark, light-soaking hideous faux-wood paneling. The 40-year-old home will have roughly the same electrical service capacity (amperage) as the new home. It probably has copper plumbing and grounded electrical distribution.

The 100-Year-Old Home

Moving into the era of the 100-year-old home presents an entirely different set of parameters to consider. Many of these homes were heated with coal or oil back in the day. There was no air conditioning, let alone central air conditioning. What did they do for hot water? Not sure – cook stove? They might have two ungrounded electrical receptacles in each large room. The interior wall finish is often lath and plaster, and it may have a nice decorative finish to it.

Ok, let’s deck this house out with the latest greatest energy efficiency. How about a ductless heat pump system? Oooh, I don’t know. A puny 1920 electrical service may already be loaded down with a 4 kW electric water heater and another 5 kW clothes dryer, and it doesn’t have the amperage capacity for adding central AC or a ductless heat pump system. Strike one. There are ways around this, like replacing the water heater or clothes dryer with natural gas editions, if natural gas is available, and it often is.

Let’s consider insulating the walls. This is not nearly as simple as sawing a two-inch hole on the interior wall or pulling back some vinyl siding and drilling from the outside. The interior walls may be made of tough cement plaster, and exterior may have decorative stucco. How are you going to get your blown-in-blanket insulation doohickey into the wall cavity without leaving ugly scars inside or outside?

Living Small

Americans’ homes have expanded in direct proportion to waste lines, and indirect proportion to family head counts, over the decades. With one momentary lapse of reason (1950), home size has ballooned steadily over the last 100 years, especially on a per-person basis as shown in the attached chart, courtesy of this site and The Wall Street Journal. The average space per person may not look to have increased that much, but dudes, we now have 4x the space per person compared to 100 years ago. Extra-large, anyone?

One other diversion I can’t resist – American’s drive more and more cars and build bigger and bigger garages. However, with many residences, the huge garages are full of crap while the fleet of behemoth vehicles sit outside anyway. Wow.

The moral of the living small story is it changes the calculus for the cost effectiveness of insulation. If you have a 1,000 square foot home, built in 1920, with decorative plaster, it may not be worth it to make a mess to insulate walls. Think!

Comprehensive Retrofits

If one considers retrofitting an existing home to be like picking among options for new construction, one will look like a fool very quickly.


As alluded to above, you have to think big picture.

  • Is the electrical service substantial enough to handle a large added electrical load or do you need to swap big existing loads for central air conditioning or heat pumps?
  • What about asbestos? Asbestos is a common substrate for many old hardwood floors. If you start chopping holes in floors for ductwork or anything else, zoom(!), go the costs!
  • Home size, room size, insulation levels?
  • Where is the condensing unit for the air conditioning going to go? Not in front. Not in the sun. Not there because I want to put a patio there at some point. Not there because it has to have clearance from the electric meter. Not there because it has to be at least seven feet from the neighbors’ lot line. Suddenly, the simple gets very complex.

See how it goes with the simplest of buildings – single family residential?

Commercial Buildings

Commercial buildings have many similar characteristics as homes for consideration – except for many other considerations. I will get into this next week.

 Attached Thumbnails:

Tags:  commercial buildings  comprehensive retrofits  energy efficiency  home energy retrofits  Jeff Ihnen  Michaels Energy  new construction  retrofit programs  retrofits 

Share |
PermalinkComments (0)
 

Using energy efficiency as a tool for enhanced customer engagement

Posted By Jason Fox, Thursday, July 6, 2017

Originally posted at Metering.com

Regardless of the politics in Washington, utilities are working toward modernising the US electric grid to minimise energy consumed and maximise the effectiveness of DERs

"This is being driven by economics and state policies, such as ten percent of US states (including California and New York) who are seeking to expand renewable energy mandates. In particular, California and Massachusetts are weighing a complete shift away from fossil fuels by 2050," writes guest contributor, Udi Merhav, CEO of energyOrbit.

Merhav quotes Ajay Arora, Ameren's vice president of environmental services and generation resource planning, who said noting the Trump Administration’s recent efforts to rollback the Clean Power Plan, “Ameren [Missouri] was already focused on transitioning to cleaner energy.

“The most important thing to note is we are investing heavily in both energy efficiency and renewable energy.”

Merhav continues on to say that while states are re-assuming leadership on energy in the vacuum of federal direction, utilities are taking the lead on grid modernisation. Bringing an electrical grid system that hasn’t fundamentally changed much in the last 100 years into the 21st century is a massive undertaking. It will take years of methodical planning and piloting, require technical ingenuity, rate reforms and other financial mechanisms to fully realise. Even if some utilities are insulated from implementing distributed energy resource (DER) models today (due to a lack of state mandates) the long term trend is towards cleaner energy, not away from it.

Distributed energy resource (DER) planning

Since utilities tend to plan on twenty-year horizons, their ability to identify issues with grid reliability and potential new demands for clean power early, is the only way they will have enough time to prepare for the implementation of future solutions. Utilities have several tools at their disposal for planning future DER rollouts, especially to replace traditional infrastructure investments. From Locational Net Benefit Analysis (LNBA) to Integration Capacity Analysis (ICA), they can identify both locations for future DER investments and estimate how much additional generation and storage might be needed in a given location. But what they cannot illustrate is which ratepayers, (either commercial, industrial or residential) would be predisposed to living near DER investments or installing DERs on their properties, should they have the opportunity. Luckily, there’s a third tool in the utility DER expansion toolbox.

 

Although frequently overlooked, this tool gives utilities pinpoint accuracy as to which of its customers are potential DER customers. Through the use of this tool customers find themselves motivated to do more to integrate renewables into the grid over time. Additionally, using this tool utilities can identify who these ratepayers are and where they are located in their service area. This often overlooked, yet compelling tool is a customer engagement platform that dynamically, and thoroughly replicates workflow automation for powering demand side management (DSM) programmes. Beyond opening up avenues for DER implementation, such systems have shown increase efficiency and operational savings in DSM operations by up to 75%.

 

On site energy efficiency audits, upgrades and the provisioning of EE rebates provide invaluable insights into customers predisposition for participating in future DERs.  Through comprehensive tracking and analysis of these customers within the utility’s DSM programmes, they can readily see exactly where in their territory environmentally or economically motivated customers are located. They can also understand quickly what level of engagement these customers have already taken in relation to energy efficiency and evaluate their potential willingness to someday expand their activities into DERs such as solar. Once these customers realise and enjoy the benefits of lower utility bills and energy savings, they are often motivated to do even more to optimise their energy use and reduce their carbon footprint. This is how energy efficiency becomes a gateway to the smoother, more efficient implementation of DERs like solar and energy storage.

Unified customer engagement platform

However, utilities who do not have comprehensive and automated methods for tracking and reporting on their energy efficiency and DSM operations struggle to identify EE customers who could be future DER customers. Automotive, customer engagement platforms offer utilities a cloud-connected, comprehensive and unified platform for DSM teams to drive and monitor initiatives and programmes across agencies. Through cloud-connected tracking, reporting and analysis, both from the office and in the field, utilities are able to peer through this customer window and establish relationships early in preparation for future DER rollouts. In addition, such clarity into their ratepayer actions can inform the development of new business models, new rate plans, and solidify a stronger customer service relationship with ratepayers. Through this “off-label” utilisation of , through DSM programmes utilities are gaining enhanced customer engagement to reinvent their business models in face of inevitable changes in the 21st century of energy.

“We envision a future where new customer-sited technologies coexist with the centralised generation and delivery systems. By embracing technology and leveraging it to improve operations and develop new businesses, our industry can effectively respond to changing consumer expectations, improve reliability, transition to clean energy, and lay the groundwork for a truly modern, integrated grid, all while continuing to focus on our customers,“ Joseph Nigro CEO, constellation and executive vice president, Exelon told Price Waterhouse Cooper in a report.

Future energy paradigm

Throughout the nation today, a populous and generational shift is building to integrate more renewables into our energy mix. On the ground, activist citizens are organizing to resist the construction of new fossil fuel generation capacity in their communities. Simultaneously, states are stepping into the leadership vacuum left by the Federal government on energy policy and doubling down on energy efficiency and renewable mandates. Meanwhile, utilities continue to implement new technologies such as DERs that upgrade our aging electrical grid that increasingly  shows signs of distress, through outages and power quality problems.

All of these factors and more are pushing the transition to a more modernised grid infrastructure that will carry us through the next 100 years. Forward-thinking utilities are leveraging cloud-connected, and automated operational management platforms to plan for DER rollouts by building and nurturing relationships with their most energy educated customers today, in preparation for the coming uptake of renewable energy that is widely expected. Those utilities that  are well prepared will establish themselves to thrive in the world of 21st Century energy through the cost-effective use of tools they have at their disposal today.  

 

About the author

Udi Merhav is the CEO of energyOrbit, the market leading cloud solution for demand-side management operations for utilities and third-party implementers in North America since 2007. A seasoned technology executive and entrepreneur, Udi has spent 21 years designing and implementing e-commerce and information technology solutions for high growth sectors.

SHARE THIS ART

This post has not been tagged.

Share |
PermalinkComments (0)
 

C+C and Columbia Gas of Massachusetts Capture Silver at Annual Bell Ringer Awards in Boston

Posted By Cynthia Jolicoeur, Friday, June 9, 2017
https://vimeo.com/196504412

Publicity Club of New England Honors Public Relations Excellence at Sold-Out Gala

BOSTON – June 8, 2017C+C East took top honors in Community/Consumer Affairs at the Publicity Club of New England’s 49th annual Bell Ringer Awards for its Warm Up! campaign on behalf of  Columbia Gas of Massachusetts.  The campaign was designed to build awareness of the company’s energy efficiency services, while delivering additional benefit Columbia Gas communities.  Through a cause marketing partnership with non-profit group Operation Warm, the campaign spurred customers to sign up for a free home energy assessment by donating one brand new, American-made coat to a local child in need for each assessment requested during the month of October.  At its completion, Columbia Gas employees partnered with local firefighters and Operation Warm at local community action programs, allowing kids to choose and personalize their brand new coat and stay warm during our cold winters.  The campaign compilation video is available for viewing here: https://vimeo.com/196504412

Now in its 49th year, the Annual Bell Ringers Awards, honor superior work completed by PR and communications professionals across New England.  “The Bell Ringer Awards are a testament to the talent, creativity, and vision of communications professionals across New England,” said Cheryl Gale, president of The Publicity Club of New England. “The work submitted for this year’s competition not only displayed innovative thinking, it also delivered meaningful, game-changing results on behalf of hundreds of clients. What makes these honors all the more impressive is that they are bestowed by peers within our community who have judged the work to be worthy of these awards. We congratulate all of our winners, including C+C East.”

C+C East, in Boston, is the newest operation of C+C Social Marketing & PR – a mission-driven marketing agency working exclusively with clients who support the public good through initiatives such as energy and water conservation, renewable energy, healthcare, waste management, public transportation and green building.  General Manager Cindy Jolicoeur said “It’s such an honor for our work to be recognized in this way, and it is all the more meaningful that this was the very first campaign delivered out of our Boston office, with a charter client, Columbia Gas of Massachusetts.”

Headquartered in Seattle, C+C includes a team of talented communications professionals on both coasts, delivering award-winning, results-driven work on behalf of private sector corporations, local and federal governments, and nonprofit organizations including Alaska Airlines, Ameresco, American Red Cross, Charter Homes, Connecticut Green Bank, Columbia Gas of Massachusetts, Eversource, Google, Green Sports Alliance, Northwest Energy Efficiency Alliance, U.S. Department of Energy, U.S. EPA’s ENERGY STAR and WaterSense programs, Vulcan, Inc., Waste Management, Goodwill and Master Builders Association.  Agency capabilities span a wide variety of marketing disciplines, including advertising, public relations, earned, paid and social media strategy & content creation, event coordination, graphic design and outreach campaigns. Learn more at https://cplusc.com.  

 

 

Tags:  Awards  Corporate Communications  Energy Efficiency 

Share |
PermalinkComments (0)
 

Posterity Group recognized by local business community

Posted By Brett Kerrigan, Monday, June 5, 2017

Posterity Group is a Canadian consultancy focused on energy efficiency and demand side management, and we are thrilled to have been named one of Ottawa’s Fastest Growing Companies of 2017!

In addition to being one of the fastest growing local companies, our principal Chris Pulfer was recently named as a 2017 Forty Under 40 recipient by the Ottawa Business Journal and the Ottawa Chamber of Commerce.  The Forty Under 40 award has become a symbol of leadership, innovation, business acumen and community involvement in Ottawa.  Chris has demonstrated all of the above leading Posterity Group, and through his tireless work as a mentor to foreign-trained engineers for the Ottawa Community Immigrant Services Organization (OCISO).

Thanks are owed to the many clients and industry colleagues north and south of the border who have helped Posterity Group along the way, too numerous to list here.  We look forward to what the future will bring!

 

Best Regards,

The Posterity Group team

 Attached Thumbnails:

Tags:  Excellence Awards  leaders  self promotion  small business 

Share |
PermalinkComments (0)
 
Page 2 of 10
1  |  2  |  3  |  4  |  5  |  6  |  7  >   >>   >| 

Latest Tweets

Contact Us

15215 S. 48th St.
Suite 170
Phoenix, AZ 85044
whatsnew@aesp.org
Tel: 480-704-5900