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Erikka Byrge

The Wisconsin Chapter of AESP plans a monthly happy hour each month. This informal gathering of local members and interested energy industry professionals provides our colleagues an opportunity to network and socialize. We also hold quarterly events centered around a specific topic (i.e. potential studies, behavior change, implementation war stories, etc.). If you are interested and would like to help put together a quarterly event around one of more of these topics, please contact Claire Cowan.

Chapter Leadership
President – Bobbi Fey, ICF
Vice President – Latisha Younger-Canon, Navigant Consulting
Treasurer – Claire Cowan, Seventhwave
Secretary – Katie Mueller, Franklin Energy Services 
Communications – Erikka Byrge, Seventhwave

Stay Connected

If you are interested in learning and networking with fellow Wisconsin Energy Services professionals, join us at our next event!  To stay informed of WI Chapter happenings, fill out the form to be added to our email list.

News and Events

December 2016

 When: Thursday, December 8th

2:45 p.m. - Meet in the main lobby of UW Health at the American Center
3:00 p.m. - Tour begins

Where: UW Health at The American Center
4602 Eastpark Boulevard, Madison, WI 53718
Free parking is available in a parking ramp and surface lot.

After the tour: happy hour nearby at:
Erin's Snug Irish Pub

4601 American Parkway, Madison, WI 53718

RSVP Today

January 2016
January 19 -- Madison Happy Hour, Brochach on the Square
January 21 -- Milwaukee Happy Hour, Stubby’s Gastrogrub & Beer Bar

February 2016 -- See you in Phoenix, AZ!
Feb 3 Chapter Lunch at AESP National Conference
While at the AESP National Conference & Expo, be sure to join us for lunch. This lunchtime meet and greet will allow members an opportunity to connect, reconnect, and network with fellow Wisconsin AESP members. The group will also have a roundtable discussion about ideas for Wisconsin chapter events in 2016.

March 2016 
Panel Discussion: The Evolution of Energy Efficient Lighting

April 2016 

April 13 - Tour the Wisconsin Institutes of Discovery!

The Discovery Building: 330 N. Orchard Street, Madison
Check-in 4:30p.m.
Tour starts at 5p.m.

See this unique award-winning building that houses two research institutes: the private Morgridge Institute for Research and the public Wisconsin Institute for Discovery. Learn about the sustainable attributes of this LEED Gold certified facility on the UW Madison campus. Tour will be followed by a happy hour at Steenbock's on Orchard on the first floor of the building. Car parking and directions for the Discovery Building on the UW Madison campus:

Hourly parking is available in the Union South parking Garage (Lot 80), located at 1308 W. Dayton Street, or in the Engineering Drive covered parking ramp (Lot 17), located at 1525 Engineering Drive.  For more information, please visit: .

RSVP Today!

April 21 - Milwaukee Happy Hour

Stubby's Gastrogrub & Beer Bar:
2060 N Humboldt Blvd, Milwaukee
Time: 5:30p.m.

Join us after work on April 21 at Stubby's for socializing with the Mke area energy crowd!

June 2016

Recess for Lunch
Spend your lunch with fellow hungry energy artisans!
June 23rd - 11:30a.m.-1:30p.m.
Pasqual's Hilldale - 670 N. Midvale Blvd., Madison


August 2016

Meet us by the lake!
August 11, 2016
Time:Doors open 4:30p.m.

East Side Club
Sunset Music Series
3735 Monona Drive, Madison

Please order your tickets early through the link belowas the concert is expected to sell out!

After ordering your tickets, let us know you're coming! RSVP by August 3rd!


October 2016

Reaching Tough to Target Markets
Practical advice from those that have been able to bridge the gap

When: October 20 5:30p.m. - registration/refreshments 6:00p.m. - program begins

Where: Wisconsin Energy Conservation Corporation 431 Charmany Drive Madison, WI 53719

Cost: $5 (non-member), $3 (member) 
Qdoba nacho bar included!

October 20th AESP WI event RSVP

Monthly happy hour

The Wisconsin Chapter of AESP hosts monthly happy hours and quarterly events (Centered around a specific topic). Happy hours are typically held from 5:30 to 7:30 pm.

Quarterly events
These events are centered around a specific topic (i.e. potential studies, behavior change, implementation war stories, etc.). If you are interested and would like to help put together a quarterly event around one of more of these topics, please contact Claire Cowan.

National AESP events

Don't forget to stay up to date with the national chapter. Be sure to check out the upcoming conferences and Brown Bags!


Past Events

  • Oct. 2015 - We enjoyed a panel Presentation: "Innovation in the Industrial Energy Efficiency Sector" and tour of the Midwest Energy Research Consortium (M-WERC) Energy Innovation Center. Speakers shared the industrial energy efficiency innovation efforts taking place in and around the Milwaukee area.
  • Sept. 2015 -  September's "The Power of Market Segmentation" panel was attended by 25 energy professionals. The panel provided insight on how a segment-orientated marketing approach can offer a range of advantages for both businesses and customers, and shared insights and misconceptions from research on the Millennial generation. Katie Mueller moderated the panel that kicked off with Shelley Beere's discussion of the benefits of customer segmentation and different methods for segmenting customers. Kristin Laursen and Kelsey Raftery provided insight on the Millennial generation and how to best leverage their generation’s unique strengths within the workplace.
    View the Panel Discussion Recording here.
  • June 2015 - a great night of Mallards baseball
  • May 2015 — May's "The Business of Behavior Change" panel was attended by nearly 30 energy professionals. The panel provided insight on the progress of commercial-based behavior change programs within the industry, discussed evaluation challenges, and shared motivations and lessons learned from a local business that has implemented behavior change programs in the workplace. Kathy Kuntz moderated the panel that kicked off with Sara Conzemius' discussion of where the utility industry stands in terms of including behavior based programs for the business sector within their portfolio of offerings. Nick Hall provided insight into the challenges associated with evaluating these types of programs. Beth Churchill rounded up the panel with insights into American Family Insurance's Zero Waste Efforts, sharing stories and lessons learned on getting employees at all levels to engage in these efforts.
  • October 2014 — October's "Customers, Technologies, and the Utility Business Model" panel was well attended with nearly 40 in attendance to hear about how the challenges of declining demand, costly generation, renewable technologies, and increasing energy efficiency are affecting the current utility business model.  
    Joe Danes moderated that panel that kicked off with a video presentation where Steve Kihm set up the panel's discussion of where things are going in terms of technology and capacity. Chad Sorenson provided insight into the adoption of solar both locally and abroad with an interesting review of Germany's solar incentive structure, while Tyler Huebner outlined how policy decisions may impact the future of efficiency. Finally, Keith Reopelle previewed efforts around influencing EPA carbon pollution rules to illustrate how AESP members can get involved and take action.   The event was recorded and it is now available online for you to view.
    Steve Kihm presentation  ≈  Panel Discussion recording  
  • April 2014 - The Energy Center of Wisconsin hosted a lively panel discussion on cost-benefit tests. The panel was led by three experts from the evaluation community: Rick Morgan of Morgan Marketing Partners; Mimi Goldberg of DNV GL; and Nick Hall of TecMarket Works. Rick Morgan laid the foundation by providing an overview of the cost-benefit tests that are commonly applied to energy efficiency programs. Mimi Goldberg illuminated key variables that have major impacts on cost-benefit equations, such as discount rates, avoided costs, and future energy cost projections. Nick Hall discussed the issues that policymakers must grapple with in deciding how cost-benefit testing will be done, and showed how policy decisions have a major impact on how much (or little) energy efficiency gets done. Thirty members of the Madison energy efficiency community attended the event and stimulated a lively discussion.
  • October - The Wisconsin Chapter hosted “From Behavior Change Research to Program Design,” a panel discussion on October 10. The panel featured presentations from four experts in the fields of behavioral research, and program design and implementation. There were nearly
    50 people in attendance at this event, which is a record high for the chapter. The meeting was recorded and is now available. Access the presentation here: 
  • July - In the spirit of collaboration and learning, the Wisconsin Chapter of AESP held its July meeting at the Wisconsin Energy Institute (WEI) located at the center of the University of Wisconsin-Madison’s energy corridor.After the panel presentation "Three Perspectives on Energy Potential Studies", the group enjoyed a tour of the LEED Gold Wisconsin Energy Institute Building on the UW-Madison campus.
  • March - After socializing/networking, we reviewed the results from our recent member survey and had a great discussion regarding future meetings and topics. Viewing of the recorded AESP 2013 National Conference Plenary session was tabled for another meeting.
  • December - We listened to a few short presentations from members that attended recent industry conferences including BECC, AESP’s Fall Implementation & Evaluation Conference, and the 25th Annual E Source Forum.
  • September - Chapter officer elections & discussion of future meeting activities.


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